commercial strategy
launching new products
business development

>> The leading source for professionals in fast moving consumer goods <<

Bierman works for clients in FOOD and Fast Moving Consumer Goods. And for clients who feel related to these areas. In our consultancy we are focused on key issues from manufacturers from the retailer's point of view. Through our ongoing contacts with major accounts/retailers in Food retail and our reasearch focused on processes, we have achieved a leading position FMCG developments. Weekly updates on our site are based on changes in Food Retail, Out of Home and Drug.

Bierman's consultancy doesn't stop at providing advice. Translating the findings into practice and supporting Sales and Marketing is part of our core activitities. We frequently participate on head office level or as "front man" in sales talks on account level.
And we have an opinion. Sometimes we have a dissenting opinion. Top management does not need yes men. Top management is looking for creative, innovative solutions for issues that can be complex.
Among our clients are leading Blue Chip FMCG companies and the world largest Food organisations.

Per 1.1.2013, we stopped our business.
Our website will remain up in the air and will be periodically updated.

Bierman, the link with Food retail:
Keep track on daily developments in FMCG.
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To move fast in fmcg
you need to know best practice

The launching of new products in FMCG
and building distribution in existing and new channels:
Bierman provides professional support
at three decisive moments in the process.

or call us for an outside viewpoint of your market.
Based on the retailers point of view.

P.J. Bierman
Varsseveld, The Netherlands
Phone: +31-315.24.34.94